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The Craft

The ultimate resource for alcohol beverage news, trends and reports for bars, distributors and suppliers.

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How Innovative Tech is Fueling the Craft Beer Industry

For an industry as old as beer brewing, the beer world’s ability to keep up with the times is almost...

New Beer Releases: August 1st - 15th

Guess who decided to show up to the party this week? Oktoberfest beers. Hard to believe it's THAT ti...

How Local Distilleries are Coping in the Age of the Coronavirus

As you can imagine, Covid-19 has been extremely disruptive to the hospitality industry, which has, i...

How Beverage Brands are Leveraging Social Media Today

Now, more than ever, being on social media is necessary in order to be a successful beverage brand. ...

Boost Profits With These 3, Easy Restaurant Patio Ideas

Do you hear that? It’s the sound of vitamin D deficient patrons emerging from their coronavirus hibe...

New Beer Releases: July 1st - 7th

Summer is in full swing and your patio patrons are inventively switching up their beer preferences, ...

Post-Pandemic: 6 Fourth of July Tips for Bar Managers

Although it’s a little too soon to say the restaurant industry (or any industry for that matter) has...

New Beer Releases: June 8th - 15th

There's no better proof that the world is still spinning quite like a list chock-full of new beer re...

5 Powerful Email Tactics For Liquor Sales Reps

No matter what your relationship is like with various clients, keeping them engaged with your distri...

7 Tips to Boost Employee Loyalty at Your Restaurant

In an industry as competitive as Food and Bev, boosting employee loyalty is ongoing battle. Aside fr...

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