The Craft

The ultimate resource for alcohol beverage news, trends and reports for bars, distributors and suppliers.

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New Beer Releases: March 8th - March 13th

Flowers are bloomin', beers are brewin' and Spring is just around the corner (March 19th to be exact...

A Bar Manager's Guide To Acing a Health Inspection

No matter how clean and how orderly your restaurant is, health inspection anxiety seems like an enti...

Why Organic Beer Should Be On Your Radar

Remember the great corn syrup battle of Superbowl 2019? When two of the largest beer manufacturers b...

4 Ways Restaurants & Bars are Using Data To Turn Profit

The data revolution is here. With a never-ending focus on improving customer and patron experience, ...

New Beer Releases: February 24th - March 1st

Every other week, I sit down and scour the internet for the latest and greatest in beer releases. It...

How To Create A Cocktail Menu that Actually Sells

Starting to think about writing your next (or first) cocktail menu? Congrats! Many bartenders spend ...

3 Chicago Alcohol Trends to Watch in 2020

Now that 2019 is officially behind us we can look towards the trends that will shape the alcohol spa...

5 Most Popular Chicago Breweries

Chicago boasts the title of the nation's craft brewery capital and over the past ten years has becom...

The Hottest On-Premise Alcohol Trends, Top Products & Popular Styles

2019. Wow. What a year for the beverage industry. We really gotta hand it to White Claw for giving e...

3 Colorado Alcohol Trends to Watch in 2020

2019 was a wild year for the beverage industry. Trends ebbed and flowed rapidly, directly impacting ...

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