THE CRAFT

As the novel Coronavirus continues to run its course, the beverage industry is still feeling the impact on all parts of the supply chain. And that’s not just beer and spirits -- the global wine market...

Remember the great corn syrup battle of Superbowl 2019? When two of the largest beer manufacturers battled over their ingredients? The argument was over the use of corn syrup in popular domestic beer....

Now that 2019 is officially behind us we can look towards the trends that will shape the alcohol space in the on-premise. Over recent years, the choices Chicagoans make when imbibing at bars and resta...

Chicago boasts the title of the nation's craft brewery capital and over the past ten years has become one of the greatest beer destinations in the country. Throughout its history, Chicagoans have alwa...

2019. Wow. What a year for the beverage industry. We really gotta hand it to White Claw for giving everyone something to talk about. Some people even say that hard seltzer defined the decade.  Me? Wel...

2019 was a wild year for the beverage industry. Trends ebbed and flowed rapidly, directly impacting purchase behavior of bartenders and beverage buyers. You would be surprised to discover that what's ...

Colorado has rightfully earned its reputation as one of the leading craft beer capitols in the country. With the sheer number of breweries popping up state-wide, it's no wonder competition has increas...

We're always looking into what's next. What's the next big thing? The next hot beverage? The next most popular beer? It's good to be one step ahead. But here at Provi, we like to think we're ahead by ...

Over the last decade, Georgia’s craft beer scene has exploded. In fact, new breweries have been opening up ever since the early 2000’s—with more expected to open in 2020. It’s safe to say craft reigns...