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The Craft

The ultimate resource for alcohol beverage news, trends and reports for bars, distributors and suppliers.

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How to (Profitably) Price Wine for Your Bar or Restaurant

There’s undoubtedly a fine art to pricing wine. It’s not an easy task in the slightest, and it’s als...

How to Set Pars for Bar Inventory

Maintaining a thriving bar or restaurant with a decent profit margin and happy customers involves fa...

Must Have Bar Equipment

There’s this psychological concept that claims that the more you know about a topic, the less confid...

Restaurant Design Tips to Attract More Customers

As a restaurant owner, it’s easy to forget about the basics sometimes when you’re trying to find new...

Alcohol Sales Strategies

Business to business and business to customer alcohol sales in grocery stores, bars, and restaurants...

What are the Differences Between B2B & B2C Ecommerce?

We can’t talk about the recent behavior shifts of the alcohol industry at large without mentioning t...

Restaurant Accounting 101

We all rolled our eyes at our middle school math teachers when they said we’d “need to know this stu...

Beer & Wine vs. Liquor License FAQ

Laws surrounding the buying and selling of alcohol in this country have a long, tumultuous, and even...

How to Buy Liquor Wholesale

Liquor gets expensive, fast. 

How to Hire an Inventory Manager

Many new business owners believe they need to do everything themselves. They are their own accountan...

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