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The Craft

Resources, guides and inspiration for the modern-day beverage professional.

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Your Dry January Playbook: How to Profit from Sober-Curious Guests

January 1st brings resolutions and for a growing number of your guests that means putting down the g...

The Ultimate Guide to Training Your Bar Staff

A bar’s greatest asset is the dedicated staff that runs it. So it makes sense why investing in prope...

Frozen Drink Equipment and Supplies Checklist for Bars

As temperatures climb, customer demand for frozen cocktails like margaritas, daiquiris, and frosé sk...

Large-Format Cocktail and Batch Prep Checklist for Bars

Large-Format Cocktail and Batch Prep Checklist for Bars When summer crowds hit, speed and efficiency...

Summer Bar Inventory Checklist for Restaurant and Bar Managers

As temperatures rise and customer demand shifts, bar and restaurant operators need to adapt their in...

High-Demand Summer Beer Styles Checklist for Bars and Restaurants

Summer is peak season for beer sales, with customer preferences shifting toward lighter, more refres...

Summer Bar Supply Checklist for Rooftop Venues

As temperatures rise and crowds head outdoors, rooftop bars become prime destinations. To ensure smo...

July 4th Weekend Bar Supply Checklist

July 4th is one of the busiest and most profitable weekends of the summer for bars across the U.S. W...

How AI is Shaking Up the Alcohol Industry

Provi delves into the details of how AI is impacting the beverage alcohol industry, bringing efficie...

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