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The Craft

Resources, guides and inspiration for the modern day beverage professional.

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Questions to Ask a Mixologist: Bartender Interview Questions

Going through the process of hiring a new bartender can be an interesting one. You might find who yo...

How to Price Drinks in Your Bar

Pricing your drinks can sound like a tricky task at first, especially when adding more complex cockt...

What is Inventory Variance and Why is it Important?

Variance in your inventory is a completely normal part of running a bar or restaurant. We’ve all acc...

How Bars Can Plan and Promote New Year’s Eve Celebrations

With 2023 rapping at the door, it’s time for bars and restaurants to start planning their New Year’s...

Basic Beer Knowledge For Servers

Beer has been a popular drink for centuries, being a significant industry throughout history. In the...

Negotiating Prices With Sales Reps Where Both Parties Win

In order to maximize profits and keep a healthy bottom line, it’s crucial to ensure you get the best...

How to (Profitably) Price Wine for Your Bar or Restaurant

There’s undoubtedly a fine art to pricing wine. It’s not an easy task in the slightest, and it’s als...

How to Organize a Restaurant Menu

Have you ever gone to a restaurant and been confused, or even felt misled, by bad menu design? Being...

Eco-Friendly Packaging: Pros and Cons for Your Restaurant

More and more restaurants are considering moving to and using to-go and takeout containers with the ...

How to Set Pars for Bar Inventory

Maintaining a thriving bar or restaurant with a decent profit margin and happy customers involves fa...

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