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The Craft

Resources, guides and inspiration for the modern day beverage professional.

The Craft_Header
  • by: The Provi Team
  • 5 min read

Alcohol and Cannabis: What’s Coming?

Alcohol and Cannabis: What’s Coming?

The legalization of recreational cannabis is changing the hospitality industry as we know it. We’re ...

Draft Beer Systems: A Complete Guide

Draft systems give you the best experience when it comes to beer. There’s nothing like seeing beer f...

Must Have Bar Equipment

There’s this psychological concept that claims that the more you know about a topic, the less confid...

Restaurant Design Tips to Attract More Customers

As a restaurant owner, it’s easy to forget about the basics sometimes when you’re trying to find new...

Best Blenders for Bars and Restaurants for Making Drinks

There’s nothing quite like a blended drink, whether it be a frosty daiquiri, some decadent frozé, or...

From Upgrades to Up-Sells: 10 Ways to Increase Your Alcohol Sales

Whether you're focusing on business to business (B2B) or business to consumer (B2C) alcohol sales, b...

Managing Bar Tips

Servers, hosts, and bartenders are the food and bev staff who bring in the majority of bar tips afte...

What are the Differences Between B2B & B2C Ecommerce?

We can’t talk about the recent behavior shifts of the alcohol industry at large without mentioning t...

Restaurant Accounting 101

We all rolled our eyes at our middle school math teachers when they said we’d “need to know this stu...

Beer & Wine vs. Liquor License FAQ

Laws surrounding the buying and selling of alcohol in this country have a long, tumultuous, and even...

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