The Craft

The ultimate resource for alcohol beverage news, trends and reports for bars, distributors and suppliers.

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How to Build a Fall Drink Menu that Sells

Autumn is just around the corner, and like most establishments, you're probably looking to revise yo...

7 Ways to Make a Profit Using Leftover Bar Inventory

The seasons are a-changin', and that means it’s out with the old and in with the new. Each spring an...

How Hand Sanitizer Saved One Florida Distillery

If you had told Camden Ford last year that his Florida-area distillery would be churning out hand sa...

How Innovative Tech is Fueling the Craft Beer Industry

For an industry as old as beer brewing, the beer world’s ability to keep up with the times is almost...

New Beer Releases: August 1st - 15th

Guess who decided to show up to the party this week? Oktoberfest beers. Hard to believe it's THAT ti...

How Local Distilleries are Coping in the Age of the Coronavirus

As you can imagine, Covid-19 has been extremely disruptive to the hospitality industry, which has, i...

How Beverage Brands are Leveraging Social Media Today

Now, more than ever, being on social media is necessary in order to be a successful beverage brand. ...

Boost Profits With These 3, Easy Restaurant Patio Ideas

Do you hear that? It’s the sound of vitamin D deficient patrons emerging from their coronavirus hibe...

New Beer Releases: July 1st - 7th

Summer is in full swing and your patio patrons are inventively switching up their beer preferences, ...

Post-Pandemic: 6 Fourth of July Tips for Bar Managers

Although it’s a little too soon to say the restaurant industry (or any industry for that matter) has...

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