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The Craft

The ultimate resource for alcohol beverage news, trends and reports for bars, distributors and suppliers.

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Tequila Alternative: Liquor Like Tequila

Don’t get us wrong -- we love a good añejo But when you look more closely at the canon of native Mex...

New Beer Releases: April 1st through April 15th

It's only a matter of time before winter finally breaks its death grip upon us. While we may not be ...

New Beer Releases: March 18th through March 31st

Spring has officially sprung and breweries are celebrating warmer weather the best way they know how...

Keeping it Light: Follow the Low-Calorie Drink Data

Does the great taste and low calorie combination sell well with consumers? The answer is yes, and it...

3 Simple Ways to Build a Profitable Beverage Program

The restaurant business isn’t easy. Building a profitable beverage program can be especially tricky,...

How Arthur Guinness Brought His Irish Beer To The World

The story of Guinness is one of bold beginnings and brave commitments, to say the very least. In the...

New Beer Releases March 1st to March 17th 2019

The clocks have sprung forward and warmer weather is on the horizon. We suggest you put that extra h...

Hold the ABV: The Next Big Thing in Booze is Zero-Proof

Once upon a time, the word "mocktail" referred to a cocktail that omitted the alcohol, but nowadays ...

The Top 5 Most Popular Chicago Breweries of 2018

It's no secret that Chicagoans have an affinity for booze. The city's population of craft beer lover...

New Beer Releases February 2019

The polar vortex chill persists, and so too does beer consumption. While our hibernations continue, ...

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