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The Craft

The ultimate resource for alcohol beverage news, trends and reports for bars, distributors and suppliers.

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Serve & Sip with Class: 5 Brandy Brands to Add to Your Beverage Program

Is brandy a more potent and sophisticated wine? We'll let you be the judge of that, but there's no d...

The Nonalcoholic Future of the Beverage Industry: A Chat with Spiritless CEO Lauren Chitwood

The trend of low- and no-ABV is catching fire across the beverage industry—from dive bars to home ba...

Why You Should Keep Up with (and Carry) New Booze Brands

To say the Food and Bev world moves quickly would be a huge understatement. Every month there’s a ho...

Trending at Zero Proof: The Hype of Nonalcoholic Wine & Spirits

Zero and low ABV beer, aka “near beer”, have been around for decades, whether through appeasing proh...

5 Batch Cocktail Recipes to Keep Your Crowds Happy

It happens more often than you'd think: a dozen or more customers approach the bar at the same time,...

The Best Bar Drink Menus and Why You Should Copy Them

The food and beverage industry is one of the most trend-driven businesses in the world. Every year t...

5 Awesome Autumn Cocktails for Your Bar This Season

Closets are lined with flannel and grocery stores are stocked with gourds, so it’s only natural for ...

Cannabis and Alcohol: The Hazy Future of Weed in the Alcohol Industry

Combining alcohol with weed is basically a tradition as old as time . Now, with legalization sweepin...

Stock Your Bar with America’s Spirit: The 6 Best Types of Bourbon

The Scottish have their scotch and the Canadians have their rye, but today we’re going to talk about...

The Big Brew Hunt: 7 American Beer Brands to Watch

Which country has the world’s greatest beer brands? There’s the strong contender Belgium, with brand...

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