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The Craft

Resources, guides and inspiration for the modern-day beverage professional.

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4 Trends That Will Define The Beverage Alcohol Industry in 2024

Each year we present the latest trends happening in the beverage alcohol industry. Some of them have...

How Athletic Brewing Co. Introduced Non-Alcoholic Craft Beer to the Masses

In recent years, non-alcoholic (NA) beer, wine and zero-proof spirits have been on the rise. Accordi...

The Rise of the Booze-Free Bar

Each year gives rise to new trends in the beverage alcohol industry. Some are niche while others tra...

The Top Beverage Trends to Watch this Winter

The new year brings with it plenty of fresh trends, resolutions and other reasons to reinvent, so we...

The Nonalcoholic Future of the Beverage Industry: A Chat with Spiritless CEO Lauren Chitwood

The trend of low- and no-ABV is catching fire across the beverage industry—from dive bars to home ba...

5 Winter Wines You Need on Your Menu

The holiday season is now upon us, and it’s time to stock up the wine fridge with some of the best l...

Here's Why You're Seeing Bananas Everywhere

The cocktail scene these days is bananas (que the Gwen Stefani references, please). But, really -- b...

Are Food Halls The New Food Trucks?

When Food Trucks first burst onto the culinary scene, you’d have thought they were gonna bankrupt th...

Stock Up Alert: Black Wednesday's Top Ordered Beer and Spirits

Brace for impact. Black Wednesday is upon us and this year is expected to be bigger than ever. If yo...

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