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The Craft

The ultimate resource for alcohol beverage news, trends and reports for bars, distributors and suppliers.

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  • by: The Provi Team
  • 5 min read

Blue Hawaii Cocktail

The Provi Team

Blue Hawaii Cocktail

As clear and blue as the ocean in which its namesake sits, the Blue Hawaii is a popular favorite at ...

Guide to Bordeaux Wine

Bordeaux, like Champagne, is a regional term that has become synonymous with different varieties of ...

Everything You Need to Know about Marijuana-Infused Beverages

The dusty old stigma of "marijuana = bad" is beginning to drift away. As more and more states contin...

How To Find The Target Market & Boost Business for Your Bar or Restaurant

One of the hardest parts about opening a bar—cocktail bar, sports bar, bar club, restaurant bar, or ...

Crafting Customer Loyalty: How to Keep 'Em Coming Back To Your Bar

Repeat guests and regulars are the heart and soul of bars and restaurants. You've heard the old 80/2...

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