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The Craft

Resources, guides and inspiration for the modern-day beverage professional.

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Corey Hines

Corey Hines
Career bartender turned Content Marketing Manager at Provi, covering all things beer, wine and spirits.

Independence Day Hit List: 5 Cocktails To Serve This Fourth of July

Independence Day marks the adoption of the Declaration of Independence, signed by the nation’s found...

10 Emerging North American Regions Producing Incredibly Tasty Wines

Our collective love affair with wine goes back millennia, spanning countless eras and past civilizat...

Are The Cocktails That Shaped the ‘90s Making a Comeback?

The nineties birthed some of the world’s most iconic cocktails, from the infamous Cosmopolitan to th...

A Brief History of the Cocktail That Started It All: The Old-Fashioned

The Old Fashioned is the foundation and pillar of the cocktail world. Arguably the most iconic and t...

Producers Bet Big on Boxed Wine as Sustainable Practices Become Status Quo

Before it’s in our glass, wine starts on the vine. And like other beloved agricultural products like...

5 Modern & Classic Agave Cocktails for Cinco de Mayo

Agave’s contribution to the cocktail canon is well-revered. As versatile as it is distinct, agave sp...

People Want Their Drinks “To-Go”— Cities Nationwide Are Hearing Their Call

Great pleasure comes from a tipple of whisky or glass of wine. We enjoy it while connecting with fri...

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